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<table border="0" cellpadding="3" cellspacing="1" width="100%" class="forumline"> <tr> <th class="thCornerL" width="22%" height="26">Author</th> <th class="thCornerR">Message</th> </tr> <tr> <td width="22%" align="left" valign="top" class="row1"><span class="name"><a name=""></a><b>olgj72ex</b></span></td> <td class="row1" height="28" valign="top"><table width="100%" border="0" cellspacing="0" cellpadding="0"> <tr> <td width="100%"><img src="http://picsrv.fora.pl/subSilver/images/icon_minipost.gif" width="12" height="9" alt="Post" title="Post" border="0" /><span class="postdetails">Posted: Sat 18:53, 02 Nov 2013<span class="gen"> </span> Post subject: louboutin 4 Common White Paper Mistakes And How To</span></td> </tr> <tr> <td colspan="2"><hr /></td> </tr> <tr> <td colspan="2"><span class="postbody">George Edwards <br /> Submitted 2013-04-13 10:58:19 According to a recent survey by Eccolo Media, white papers (aka special reports or executive briefings) ranked for the third year in a row as the marketing tool with the most influence on purchasing decisions. <br />There are several reasons for this continuing trend, but a few things stand out: <br />With each passing year, technology becomes more complex and it becomes harder to educate potential prospects using small news bytes. <br />The advent of the Internet has made it easier for companies to educate potential prospects and provide quick access to their white papers. <br />As purchases become more closely [url=http://www.rtnagel.com/louboutin.php]louboutin[/url] scrutinized and budgets continue to shrink, white papers can provide increased justification for the expense. <br />And when it comes to overcoming the barriers to the adoption of green technologies, white papers are uniquely suited to addressing the ongoing issues surrounding lack of awareness, understanding, and cost. <br />But [url=http://www.marrakech-hotel.fr]www.marrakech-hotel.fr[/url] many marketers are unclear on how best to utilize them and end up getting either a lackluster response, no response [url=http://whsscx.com/news/html/?1014.html]woolrich outlet Agression devant Roland-Garros à Nice des violences réciproques Nice Nice-Matin[/url] -- or worse -- a negative response. <br />It's no joke that a lot of steps go into the successful launch of a white paper, but if the writing itself goes awry, no amount of marketing can cover up the flaw. <br />So a marketer needs to get clear on several things before they ever put pen -- or keyboard -- to paper. <br />1. 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