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Posted: Tue 14:44, 05 Nov 2013 Post subject: Tiger Woods dropped by EA Sports |
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Tiger Woods has been clubbed into the long grass by EA Sports after the games manufacturer ended its association with the world's most famous golfer.
Woods,[url=http://www.oksko.com/]Nike Sko[/url], 37, won the last of his 14 major titles back in 2008, but this year returned to world No.1 after replacing Rory McIlroy at the top of the rankings.
There were 14 editions of the video game bearing his name, which was played by millions of golf fans across the world.
Writing on EA's official website, the company's vice-president and general manager Daryl Holt commented: "EA Sports and Tiger Woods have made a mutual decision to end our partnership,[url=http://www.oksko.com/nike-free-38]Billige Nike Free[/url], which includes Tiger's named PGA Tour golf game. We've always been big fans of Tiger and we wish him continued success in all his future endeavors.
"EA Sports golf fans have always loved authentic courses and players, but they've also asked for more choice and customization in how and where they play."
Read: Woods' agent threatens legal action
EA had previously stuck with Woods through his acrimonious divorce in August 2010 at a time where several other sponsors severed ties with the American.
Gatorade, AT&T and Accenture and Tag Heuer all withdrew sponsorship or did not renew their deals following the revelations of Woods' infidelity and subsequent divorce from Elin Nordegren -- costing him $20 million in earnings.
From the endorsements he held in 2009, just two remain: Nike,[url=http://www.oksko.com/air-max-33]Nike Air Max[/url], which teamed up with Woods when he turned professional in 1996; and NetJets,[url=http://www.oksko.com/nike-shox-34]Nike Shox[/url], a plane ownership-sharing company."For most mortal sportsmen, losing the EA deal would constitute a real body blow. At an estimated $6.2 million a year,[url=http://www.oksko.com/]Nike Norge[/url], it's a very significant chunk of change,[url=http://www.oksko.com/nike-shox-34]Billige Nike Shox[/url]," Sami McCabe, CEO of Clarity PR, told CNN.
"However, Tiger Woods is in a unique category in terms of earning potential from sponsorship deals -- particularly from his sportswear sponsor Nike,[url=http://www.oksko.com/air-max-33]Billige Nike Air Max[/url], which ensures he dwarfs the majority of his peers -- in any sport.
"So I don't see this news being a source of sleepless nights from a financial perspective. However, it might be the cause of concern for the longevity and sustainability of 'Brand Tiger.' "
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